2013 Archive: Achieve predictable marketing ROI in an unpredictable environment
The technology landscape has changed; it's time for B2B marketers to adapt and become more intelligence driven.
Whether you are managing marketing initiatives for a Fortune 500 company or an emerging start-up, you are contending with an unpredictable economy that delivers unpredictable prospects and customers. Despite today's challenging environment you must be more intelligent about the investments you make to market your products and solutions to the right prospects at the right time or risk missing opportunities to engage serious buyers.
If you are ready to become an Intelligence Driven Marketer and prove marketing ROI, don't miss out on this free, networking event.
This year's summit features two days, with packed agendas, interactive sessions and unique perspectives customized to your company size and marketing budgets. Day one, October 29th, will featured insights and success stories for midsize and enterprise companies while day two, October 30th, will feature sessions and guidance for small and emerging companies. Be sure to look at the agendas for each and determine which day you would like to attend.
See what your marketing peers from Austin and San Francisco said about this year's summit.
- "Great summit, lots of great insight. Closing session gave me lots of food for thought." - Demand Generation Manager, Planview
- "I got some good ideas and plan to take them back to my team, vendors, and partners." - Marketing Manager, Mainline Information Systems
- "I'm new to IT marketing and I learned a lot, and I will see what TechTarget has for newbies like me." - Social Media Specialist, Dell
So register now and become a more intelligence driven marketer.